Olympics Archives - Regan Communications Group

From Toilet Troubles to Soiled Sponsorships; Sochi’s Games are an International PR Nightmare

What should be an international celebration of excellence and camaraderie has become a massive cluster of violations and complications. Sochi’s 2014 winter Olympic Games haven’t even officially kicked off, however the PR nightmare surrounding their planning and execution is well under way. Despite the fact that the Sochi Games are the most expensive Olympics ever

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