Written by: Bradford Schiff Branding is one of the hottest topics in business today. It has become the business buzzword. Indeed, some refer to it as a Branding Revolution. The reason couldn’t be more straightforward and underscores a clear business message in today’s crowded marketplace: Your brand defines the unique point of differentiation for your
Read More...We are welcoming fall with open arms and getting in-season with all things October. That means football, a trip to Spookyworld in New Hampshire, a new fall wardrobe at the Simon Outlets (#foundatsimon), perhaps a trip to the sunny Charleston, SC – and what would the fall be without a PSL? While the delicious
Read More...Finding your ideal social media audience doesn’t have to be as daunting as it sounds. If you’re not ready to work with a social media expert or team just yet, there are a few ways you can begin the process on your own. Here are three of our favorites: Utilize simple (and free!) analytics. Don’t
Read More...If you’re brand is looking for a new way to reach consumers, do away with the witty hashtags and create yourself On-Demand Snapchat’s Geofilters. Introduced in February 2016, On-Demand Geofilters will help businesses and brands promote themselves and their activities through one of the top social media platforms with more than 100 million daily users.
Read More...There is an indisputable fact when it comes to promoting clients on social media: You need to know your audience. More and more often, we’re finding we must tailor our efforts to address “millennials” as a serious and influential target group. So, do you need to speak to them differently? The answer is both “yes”
Read More...We all love the hit Netflix original series, but this summer season, keep your eyes on something sitting in a pretty 750ml. bottle instead. Rosé has been around for centuries, but recently popularity has risen and sales have spiked with wines and champagnes. Typically, the rosé trend begins in the spring and lasts through summer.
Read More...I’ve made Lara Croft a household name and made sure you picked up a Coke when you were thirsty. Selling video games and sugary carbonated beverages is how I’ve used my art, communication and marketing skills. In those old Superhero TV shows and movies there would be an evil genius. And there would almost always
Read More...Iced Coffee Day is one of the biggest days of the year for Dunkin’ Donuts in Rhode Island and Southeastern Massachusetts. Not only does it bring attention to one of Dunkin’s most popular beverages, Iced Coffee, but it also supports a great cause. On May 20th, $1 from every cup of Iced Coffee sold went
Read More...On Monday, the Regan Communications’ New York team was tasked with promoting the New York Yankees’ Opening Day at NYY Steak. An event was held at the Midtown location that included a working lunch for food and culinary bloggers along with clients such as New York Sports Club and BFX Studio. Guests were given deals
Read More...I’ve always been a big fan of red carpet fashion. Whenever awards season rolls around, you can catch me watching Guiliana Rancic on E! News and drooling over the gowns from Hollywood’s latest event. The red carpet gives us a glance on what trends are taking over and lets us dream about the day
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