Brad comes to Pierce-Coté from the “client side,” where he has spent the bulk of his 45-year career. Before Pierce-Coté, he held the Chief Marketing Officer position for Papa Gino’s and Friendly’s, and was the Executive Vice President of Marketing for the Ninety Nine Restaurants. Previously, he held increasing marketing management responsibility at General Mills, Dunkin Donuts, and Ocean Spray Cranberries. Brad is an adjunct professor at Emerson College in Boston, where he has taught advertising, public relations, and marketing strategy for the past 18 years. Brad is a board member of the local Boys and Girls Club chapter and is a member of the Monomoy Regional School Committee. He has a Bachelor of Science degree from Boston College and an MBA from Tulane University.
As devout BC Eagle fan, Brad never misses a home game at Alumni Stadium.