There is an indisputable fact when it comes to promoting clients on social media: You need to know your audience. More and more often, we’re finding we must tailor our efforts to address “millennials” as a serious and influential target group. So, do you need to speak to them differently? The answer is both “yes”
With all the current changes Instagram is making, everyone is wondering how to stay on top of their #insta game and creating really engaging Instagram content. Here is how to make sure your posts still get seen. The photo sharing app has changed their layout design, updated to a colorful new icon, but most importantly
What is SEO? SEO stands for search engine optimization, a technique used to increase your website ranking on search engine result page (SERP). If you just recently built your website and are proactively searching for SEO tips for your strategy, you are might be frustrated by how much information is out there and wondering where
Facebook’s New Update 2016 look promising for tech and social media. Facebook has announced their 10 year plan at a keynote event. As social media advances, everyone wants to know if Facebook will be relevant in the future of advancing platforms such as Snapchat. Whether people believe that Facebook will continue being the mother of Social
If you pay close attention to social media, you may find that many brands have teamed up with influencers on social media to achieve success. A case study on ASOS, a British online fashion and beauty store, shows that ASOS has reached a much larger audience after launching an influencer marketing campaign called #AccessAllAsos. Chloé, the well-known
This month, Facebook introduced their latest tool, Facebook Reactions, as an upgrade to the ‘like’ feature, where users can choose one of five additional emoji reactions, including ‘Love,’ ‘Haha,’ ‘Wow,’ ‘Sad’ and ‘Angry’ for Facebook content. With the addition of a variety of ‘reactions,’ users now have a much quicker and easier way to provide
Two weeks ago Instagram published a blog post announcing that they were developing a new feed algorithm based on users’ personal interests, a similar technology that Facebook has already been using on our news feeds. The new algorithm isn’t effective yet, but it was tested out on a relatively small group recently. Many
Instagram carousel ads are the buzz in the press again this week in as GM, CeaBrasil, Fido Mobile, and Lacoste all launched new campaigns. As of June 1, the company made the ad unit available in the United Kingdom, Canada, Australia, Germany, France, and Brazil. The new ad agency app became available last March in
Asking someone to marry you takes no shortage of courage and in most instances, an ability to think outside the box. Your significant other may dream of a perfect wedding and how they wish to be proposed to, yet in reality the situation, often times, comes off as spontaneous, despite the best laid plans
The Kardashians: love them, hate them, or feel a little bit of both towards them, we’re all ALWAYS talking about them. None of us like it, but it’s true. Do I hate myself a little when I find myself watching the brand new episode of KUWTK as it premieres in real time on a