Archive for May, 2015


Iced Coffee Day is one of the biggest days of the year for Dunkin’ Donuts in Rhode Island and Southeastern Massachusetts. Not only does it bring attention to one of Dunkin’s most popular beverages, Iced Coffee, but it also supports a great cause. On May 20th, $1 from every cup of Iced Coffee sold went […]

Transforming STRIP

  “I love it when a plan comes together.” This oft spoken line by Colonel John “Hannibal” Smith, played by George Peppard on the TV show “The A-Team,” speaks perfectly to people’s love of watching the process or progression of things. Unfortunately that takes time, and getting viewers’ attention for even 15 seconds has become increasingly […]

Red Nose Day – Matt Lauer Visits New London

What happens when you get into the office on a Monday morning and you find out that Matt Lauer is stopping down the block in a matter of hours?  I guess most people wouldn’t care, but as Agency of Record for The City of New London, CT Coast Guard Summer, The National Coast Guard Museum […]

A PR Proposal – Literally

  Asking someone to marry you takes no shortage of courage and in most instances, an ability to think outside the box. Your significant other may dream of a perfect wedding and how they wish to be proposed to, yet in reality the situation, often times, comes off as spontaneous, despite the best laid plans […]

My Move to the Big Apple

  Hello there! My name is Susan Wojtcuk and I am the newest team member at Regan Communications in New York City. As I am making the transition from rural Connecticut to this fabulous concrete jungle, I am also making the professional switch from in-house PR to an agency, so I guess you could say […]

Putting Yourself Out There

  “Eighty percent of success is showing up.” –Woody Allen This is a quote I originally found amusing, yet it proves true over and over again. Before PR & communications, I spent 20+ years as an interior designer. Success in either career has required I first sell myself to a client, then pull together the […]

Spring Arrives in the Back Bay

  Last week, we hosted a delicious seasonal tasting dinner with local bloggers who sampled new specials at Haru in the Back Bay, located just beneath to the Prudential Center. Haru, Japanese for “spring,” celebrated its namesake with a selection of specialty cocktails and dishes that are available through July 6. These springtime delights come sevenfold […]

Seaport Sangria Smackdown

  When in the need for creative PR initiatives for clients, we often find it helpful to determine an angle that some clients have in common, such as common menu items, a similar philanthropic mission, or a shared neighborhood location that allows us to secure coverage for multiple clients at once. The Seaport District in […]

My Experience as a Spring Intern

  The quick sound of a swoosh, a small number appearing in the corner of my mailbox and a new email addressed to me from an address that didn’t end in the typical university standard. The email that in the moment made me want to cry, laugh, dance, throw confetti, and maybe drop to my […]

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